The secret of scent Adventures in perfume and the science of scent

Luca Turin

Book - 2006

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Subjects
Published
New York : Ecco 2006.
Language
English
Main Author
Luca Turin (-)
Edition
1st ed
Item Description
Originally published: Great Britain : Faber and Faber Limited, 2006
Physical Description
207 p. : ill
Bibliography
Includes bibliographical references and index.
ISBN
9780061133831
  • Acknowledgements
  • Nombre Noir: how I got into perfume
  • A recipe
  • How perfumes are composed
  • What perfumes are not about: memory and sex
  • What perfumes are about: beauty and intelligence
  • A visit to the perfume museum
  • Royal Fern
  • Why 'natural' does not always mean good
  • Why 'chemical' does not always mean bad
  • Feynman's answer
  • The beginnings of smell: chemical words
  • Smell becomes perfume: chemical poems
  • Reading the poem line by line
  • How molecules are made
  • A problem of nomenclature
  • The landscape of smell
  • A bit of biology
  • Locks and keys
  • Who turns the key?
  • Membrane receptors
  • Fishing for receptors
  • Seeing atoms
  • Evolution as the Great Locksmith
  • The smell alphabet
  • The primary smells
  • The smell in the mirror
  • Some strange clues
  • Malcolm Dyson
  • His Big Idea
  • Molecular chords
  • The smell of rocket fuel in the morning
  • Robert H. Wright
  • The revival of vibration
  • Searching for the way it works
  • New problems
  • The fall of vibration
  • Mirrors again
  • Physics to the rescue
  • Jaklevic and Lambe
  • Giaever's leap
  • The search for ripples
  • A close brush with smell
  • Clifton Meloan
  • John Blaha's observation
  • Where I come in: the polarograph
  • Protein semiconductors
  • The perfume guide
  • Funding from the Blue
  • Revelation in Portugal
  • Experiments in a locked room
  • The future of fragrance
  • Potato crisps and other art forms
  • The future tout court
  • Index
Review by Choice Review

With a gifted nose that ranges near-chromatographically over the perfumed landscape of human olfaction, the fabled hero of Chandler Burr's The Emperor of Scent: A Story of Perfume, Obsession, and the Last Mystery of the Senses (CH, Sep'04, 41-0276) bridges modern science and the craft tradition of smell as no other on the planet. His endgames are something of the history and sociology of smell and the technology and science that led him to his own sense of the basis for scent. Galloping through a series of sprightly vignettes and interludes, he leads his readers to his raison d'etre, a theory of smell. Although this is hardly written for the primary (or even the secondary) scientific literature, it might still be frustrating for the chemically challenged. On the other hand, with a little effort, the casual reader--the intended audience--will learn more than enough to wow them at the perfumery in Bloomingdale's or Galeries Lafayette, or at their next soiree. Buy it! Read it! Enjoy it! Fun for most everyone, and all for about 20 bucks. Summing Up: Highly recommended. All levels. L. W. Fine Columbia University

Copyright American Library Association, used with permission.
Review by Booklist Review

Scientists who can poetically convey the worth of their research are rare individuals indeed. Many, in fact, migrate to the professional writer's life, such as Oliver Sacks and Michael Crichton. Turin, already the subject of a previous book (Chandler Burr's The Emperor of Scent0 , 2003), not only demystifies the "hows" of smell but also chronicles his own discoveries and pays generous homage to others'. Curious beauty noses will sniff out the origins of such famed fragrances as Chanel N5, Opium, and the ever-widening world of musks. Atomists and molecule-ars will follow the often--circuitous route of the "is smell caused by vibrations or shapes?" discovery-debate--one step forward, two back--including at least two Nobel Prize winners. The writing, when not tangled up in chemical-compound jargon, sparkles; who could not chuckle at his description of an allergy waiting to happen: "soap powder is, this side of a blowtorch, one of the harshest environments to put fragrance"? --Barbara Jacobs Copyright 2006 Booklist

From Booklist, Copyright (c) American Library Association. Used with permission.
Review by Kirkus Book Review

A behind-the-scenes look at perfume research and development; a demanding course in the chemistry of fragrance; and the story behind the development of a scientific theory about how humans detect odors. Biophysicist Turin, dubbed The Emperor of Scent in Chandler Burr's 2003 biography, now serves as chief scientist of a company that creates fragrance molecules to order. He derived his still-controversial theory that a substance's odor is based on the frequencies of its molecules' vibrations from a 1977 article by R.H. Wright, who in turn derived it from Malcolm Dyson's papers of the 1920s and '30s. The author gives full credit to both men, whose work was not recognized in their lifetimes, and makes clear that he too still struggles to have his vibration theory accepted by those who believe that molecules' shape gives them their odor. Although illustrated with diagrams and drawings, the chemistry sections may still daunt some general readers. Turin's metaphors help, however. What distinguishes this account, besides the author's wit and his enthusiasm for fragrance, is his florid writing about scents. Turin has a remarkable ability to detect and describe their complexity: For him, they are not simply odors; they speak and have personality and colors. "The voice of Nombre Noir was that of a child older than its years, at once fresh, husky, modulated and faintly capricious," he rhapsodizes. "There was a knowing naivety about it which made me think of Colette's writing in her Claudine books. It brought to mind a purple ink to write love letters with." Along with lily of the valley, sandalwood and musk, however, the author provides a heavy load of aldehydes, acetophenone and protein semiconductors. Occasionally impenetrable, but overall a fascinating tour of the world of fragrance, provided by a knowledgeable and passionate expert. Copyright ©Kirkus Reviews, used with permission.

Copyright (c) Kirkus Reviews, used with permission.

The Secret of Scent Adventures in Perfume and the Science of Smell Chapter One Nombre Noir: how I got into perfume In 1981, at the age of twenty-seven, I moved from London to Nice. I remember wondering how long it would take me to tune out the beauty of the place, the strangeness of its dream-come-true villas, the pearly quality of its morning light, the surprise vistas at every turn of the various corniches . The answer eventually came: I never got used to it. But I soon found out that, behind the dazzling concave smile of the Promenade des Anglais, the rest of the place was in need of major dental work, full of shabby remnants of the 1960s: millineries selling crosspoint patterns; dismal driving schools; Alsatian restaurants serving choucroute in the summer heat. At some point in the past, perhaps due to the proximity of Grasse, the perfume business must have flourished. Every few blocks stood a sad little perfumery with shelves full of forgotten wonders gathering dust. Different professions seem to foster different attitudes. French bakers tend to be friendly, florists snobbish and curt, butchers salacious. Perfumeries in Nice were staffed by brassy middle-aged women in a permanent sulk. No doubt the fierce competition from department stores accounted for some of the bad mood. This made the job of ferreting out strange perfumes more interesting, a kind of reverse charm school. At around that time, I befriended a Belgian antiques restorer who scoured flea markets for furniture and picked up old (and cheap, in those days) perfumes for me. That started my perfume collection. Early the following year, during one of my periodic visits to the Galeries Lafayette, I noticed a shiny black arch in the corner of the perfume floor. This was the brand-new walk-in stand for a Japanese company I'd never heard of called Shiseido, and it showcased their first 'western' fragrance: Nombre Noir. I still remember the black-clad sales attendant spraying it from a black glass octagonal sampler on to my hand. The fragrance itself was, and still is, a radical surprise. A perfume, like the timbre of a voice, can say something quite independent of the words actually spoken. What Nombre Noir said was 'flower'. But the way it said it was an epiphany. The flower at the core of Nombre Noir was half-way between a rose and a violet, but without a trace of the sweetness of either, set instead against an austere, almost saintly background of cigar-box cedar notes. At the same time, it wasn't dry, and seemed to be glistening with a liquid freshness that made its deep colours glow like a stained-glass window. The voice of Nombre Noir was that of a child older than its years, at once fresh, husky, modulated and faintly capricious. There was a knowing naivety about it which made me think of Colette's writing style in her Claudine books. It brought to mind a purple ink to write love letters with, and that wonderful French word farouche , which can mean either shy or fierce or a bit of both. I immediately bought a very expensive half-ounce in a little square black bottle. It bore the initials SL for a mysterious name: 'Serge Lutens'. A few months later my girlfriend took it with her when we parted, and soon after the fragrance was discontinued. Little did I know at the time that I would have to wait twenty years before smelling it again. I had always liked perfumes, but this was love. I had just then got my first real job, and thanks to the election of François Mitterrand as President, France embarked on a brief but intense period of profligate hiring of civil servants. The 1982 vintage was to become legendary: never, before or since, has it been so easy to get lifetime tenure as a scientist. I had a proper job, I had time on my hands, access to an excellent library, and I did what scientists are supposed to do: start thinking. It was Nombre Noir that got me started on a long journey towards the secret of smell, a journey that would take fifteen years. The secret is this: though we now know almost everything there is to know about molecules, we don't know how our nose reads them . Hundreds of times each week chemists somewhere on earth make a new molecule. In the days before safety officers, chemists used to routinely smell and taste the fruits of their efforts. They no longer do. My colleague Daniel Boerger thinks those who did died early and failed to propagate their genes, and the species homo chemicus var. gustans has disappeared. Still, if it is powerful enough, and they either open the vial deliberately or forget to close it, they will smell it. Every time it is an absolute mystery what each molecule is going to smell like. It is as if each new molecule were an inscribed clay tablet with a word written in an unknown script, and a smell to go with it, like banana or rose or musk. The pile of tablets is now enormous, so big in fact that no one can have smelled more than a small fraction of the total, and we still don't understand how the things are written. The smell is encoded in the molecule using a cipher. This mysterious cipher is what this book is about. Like all good mysteries, it is hidden in plain sight. It has, if anything, deepened as our knowledge of smell has increased. Like most enticing enigmas, it is simply stated: what is this chemical alphabet that our noses read so effortlessly from birth? Part of the reason for the lack of interest in the subject must be that smell science produces little that is useful to the sober pursuits of medicine and technology. There are few diseases of smell, and those that exist are usually incurable and get little sympathy. And though it is big business, fragrance is a low-tech, frivolous and fickle world. . . . The Secret of Scent Adventures in Perfume and the Science of Smell . Copyright © by Luca Turin. Reprinted by permission of HarperCollins Publishers, Inc. All rights reserved. Available now wherever books are sold. Excerpted from The Secret of Scent: Adventures in Perfume and the Science of Smell by Luca Turin All rights reserved by the original copyright owners. Excerpts are provided for display purposes only and may not be reproduced, reprinted or distributed without the written permission of the publisher.