The science of reading Information, media, and mind in modern America

Adrian Johns

Book - 2023

"The Science of Reading is the surprisingly unsung history of scientific research into reading practices, from the origin of the field in German psychophysics to its current extension into digital and online areas. Starting in the late nineteenth century and continuing through to the present, the practice of reading has been made the subject of extensive scientific investigation, and historian Adrian Johns here explores the questions that motivated this research program, the technologies that enabled it, the ambitions that drove it, and the consequences it produced as it was carried out. Its champions' ambitions extended far beyond the laboratory: psychological experimenters were keen to point out that everything in a modern socie...ty depended on the population's ability to read, and to read well. These scientists sought to reconstruct mass education, and the childhood experiences of millions of Americans were reshaped according to their maxims. They sought to transform mass capitalism, and, following a national campaign to boost "reading efficiency," the workplace experiences of millions of American adults shifted as well. They sought to place the defense of the nation on a secure footing, and so servicemen and spies were subjected to their science, from the heart of the Pentagon to the decks of aircraft carriers in the Pacific. By the end of the twentieth century, Johns argues, it would not be an exaggeration to say that modernity itself had been substantially shaped by the conscious application of the scientific study of reading"--

Saved in:

2nd Floor Show me where

418.4/Johns
0 / 1 copies available
Location Call Number   Status
2nd Floor 418.4/Johns Due Nov 29, 2024
Subjects
Genres
History
Published
Chicago ; London : The University of Chicago Press 2023.
Language
English
Main Author
Adrian Johns (author)
Physical Description
xii, 490 pages : illustrations (black and white) ; 24 cm
Bibliography
Includes bibliographical references and index.
ISBN
9780226821481
  • Acknowledgments
  • Introduction: The Mysterious Art of Reading
  • 1. A New Science
  • 2. The Work of the Eye
  • 3. Reading, Looking, and Learning in Chicago
  • 4. What Books Did to Readers
  • 5. Readability, Intelligence, and Race
  • 6. You're Not as Smart as You Could Be
  • 7. Exploring Readers
  • 8. Reading Wars and Science Wars
  • 9. Readers, Machines, and an Information Revolution
  • Conclusion: Reading, Science, and History
  • Notes
  • Index
Review by Choice Review

Journalists, politicians, and legislators have weighed in about how the "science" of reading supports one approach to teaching or another. A historian of the sciences and of the book, Johns (Univ. of Chicago) points to the "deep irony" in the fact that a particular approach condemned today was extolled as the product of the science of reading a generation before. The problem, Johns contends, is not the failure to honor scientific claims but a naïveté about their histories. Rather than adopting a simplistic view of the science of reading, Johns argues, our understanding needs to be historicized as the nature of science changes with different questions and situations. In his meticulously researched tome, Johns describes how early reading scientists set up laboratories, constructed instruments, tested hypotheses, and taught generations of students, and how their work circulated in academic institutions and American life. Our world, Johns states, is actually shaped by the act of reading, whether mediated by physical pages, screens, or other digital tools. Understanding the science of reading through history allows us to appreciate the novel ways we think and act in relation to text. A useful companion book is Matthew Rubery's Reader's Block (CH, Apr'23, 60-2309), which explores the influence of neurodiversity on the ways individuals read. Summing Up: Highly recommended. Upper-division undergraduates. Graduate students, faculty, and professionals. General readers. --Jean F. Andrews, emerita, Lamar University

Copyright American Library Association, used with permission.
Review by Publisher's Weekly Review

This exhaustive outing by Johns (Death of a Pirate), a history professor at the University of Chicago, delves into how scientists have studied the psychological and physiological processes of reading. Early research, he contends, began after the Civil War when the demand for a better-trained industrial workforce and an informed citizenry led scientists to investigate how to improve literacy instruction. Highlighting their eye-opening findings, Johns describes an ophthalmologist's discovery in the 1870s that "a reader's eyes typically proceed by a series of abrupt jumps," even though it feels as though they "pass smoothly along the line," and he notes that modern neuroscience has confirmed that "a good reader is constantly predicting what words are likely to come next." Johns covers major developments in the field, including the invention of eye movement tracking devices in the early 20th century, the 1960s hype around machines that promised to teach children to read, and long-standing debates about whether phonics instruction fosters literacy. The scope of the material is almost overwhelming--zigzagging between media theory, history, psychology, and educational policy--but readers will emerge with a deeper appreciation for the complexities of a daily activity many take for granted. This makes for a strong complement to Naomi S. Baron's How We Read Now. (Apr.)

(c) Copyright PWxyz, LLC. All rights reserved
Review by Kirkus Book Review

From its inception, the science of reading has been intertwined with American anxieties about culture. The science of reading, writes history professor Johns, began in the latter decades of the 19th century, as the proliferation of print in American life gave rise to worries that it would overwhelm a vulnerable public. The nascent field of experimental psychology studied the process of reading, developing two instruments that would be improved upon and used for decades to come: the tachistoscope, which measured how well subjects recognized words; and the eye-movement camera, which recorded the behavior of subjects' eyes as they read passages of text. The author's account ranges back and forth, tracing his topic's implication in eugenics, adaptation to improvements in World War II aircraft cockpit design, adoption by industry to improve the efficiency of the workforce, and incorporation into modern machine-reading technology. It's a mammoth subject, and Johns takes some detours to explore, for instance, mid-20th-century librarianship's adoption of the tools of science to expand its mission. In a later chapter on "the reading wars," the author delves into Rudolf Flesch's highly influential 1955 jeremiad, Why Johnny Can't Read, but those who have familiarity with the push-pull between whole-language and phonics-based teaching will have seen the planting of those seeds in the dismayed discovery that the early-20th-century turn toward science-based instruction in silent reading revealed a population of students with dyslexia. Johns' argument that this "Manichean dualism" has fed today's popular suspicion of scientific expertise is dismally convincing. The commercialization of the science of reading is also a constant, seen in the line of products leading from the Ophthalm-O-Graph through the Talking Typewriter, the Dynabook, and Hooked on Phonics, as well as such contemporary products as Feng-GUI and Microsoft's MCR. Illustrations include laboratory photographs of subjects at formidable-looking testing apparatus and equally daunting diagrams that attest to researchers' efforts. A leggy, fascinating survey of a discipline that is often taken for granted. Copyright (c) Kirkus Reviews, used with permission.

Copyright (c) Kirkus Reviews, used with permission.

Reading is a good thing. We like to believe that it is a fundamental element of any modern, enlightened, and free society. We may even think of it as the fundamental element. It has long been standard to identify the emergence of contemporary virtues like democracy, secularism, science, and tolerance with the spread of literacy that occurred in the wake of Johannes Gutenberg's invention of printing in the fifteenth century. And of course we maintain that the ability to read successfully is functionally essential for anyone who wishes to become a fully actualized, participating citizen in the modern world. Almost nobody nowadays would argue that reading is anything but a beneficial and intrinsically meritorious practice for everyone. If there is one practice that unites the most elevated moral reflections on modernity with the most quotidian of everyday experiences, reading is it. All of us who are literate--and it is worth remembering for a moment that many even in the developed world are not--have, of course, learned to become so. Reading, as one of its first scientific investigators pointed out, is not natural. No nonhuman creature has ever done it, as far as we know. And yet, "this habit," as Edmund Burke Huey marveled in 1908, "has become the most striking and important artificial activity to which the human race has ever been moulded." Huey was surely right in that arresting realization. And the questions that forced themselves upon his mind in consequence of it were surely the appropriate ones too. Since reading is unnatural, he asked, "What are the unusual conditions and functionings that are enforced upon the organism in reading? Just what, indeed, do we do, with eye and mind and brain and nerves, when we read?" Apparently simple, these questions are in fact deep and complex; and they are extremely difficult to answer. They require not only sophisticated psychological and physiological concepts but stances on such matters as the mind-body relationship and the nature of knowledge itself. All of science and philosophy, we might almost say, are implicit in them. That is surely why, Huey observed, in ancient times reading was accounted "one of the most mysterious of the arts," and why its operation was still accounted "almost as good as a miracle" even in his own day. And yet, starting in about 1870, generations of scientists did take on Huey's questions. The Science of Reading is about the rise and fall--and subsequent rise again--of the enterprise these scientists created to answer them. Huey posed those questions at the beginning of what was the first major book in this new science to be published in America. The Psychology and Pedagogy of Reading first appeared in 1908 and proved to have extraordinary longevity. The volume is valuable as a gateway into the subject of this book, not only because of its prominence in the field, which is unrivaled, but also because Huey was remarkably and explicitly reflective about the cultural concerns that underpinned his new science and gave it its purpose. I shall say more about this in chapters 1 and 2, but for now it is useful simply to call to mind the historical distance that separates readers today from those whom Huey investigated in the late nineteenth and early twentieth centuries. Although the questions that he posed in his research were in one sense naturalistic--that is, they were questions about the properties of readers considered as human beings in general, independent of time and place--Huey was well aware that what made those questions meaningful were contemporary contexts both large and small. He was writing in the era of the first mass education and the first mass democracy. Industrialization and the Gilded Age had given rise to giant capitalist institutions that transformed perceptions of society and people's places in it. Telegraphy and telephony were transforming communications, and radio would soon do so even more. The mass-circulation newspaper was changing how people thought about themselves, their privacy, and that oddly numinous entity "the public." Optimism about social and technological progress was tempered with anxieties about decadence, degeneration, addiction, atavism, and other perils. And Darwinism--social as well as natural--suggested powerful ways to understand and master the dynamics of all these processes, for good and ill. As we shall see, Huey had all these hopes and fears very much in mind when he made his remarks about reading's marvelous and mysterious power. They played a signal part in motivating his pursuit of a scientific approach to the practice. One aim of this book is to explain the origin, development, and consequences of the science of reading that Huey and his peers inaugurated. In that light, its approach is thoroughly, and, I hope, convincingly, historical. Yet it is also worth considering that the questions that excited researchers in Huey's time do have their echoes in our own age just over a century later. We too have our optimistic hopes and our existential anxieties, many of which have to do with new communications systems and the problems of large-scale capitalist institutions. The economic and social inequalities of 2020s society, notoriously, are greater than they have been at any time since Huey's, and it is possible that the moral and political instability arising from the conjunction of communications technologies and social strains may prove as great. True, we now talk about our situation in rather different terms than Huey used to address his. We invoke information technology, surveillance capitalism, and attention, and we worry about what happens in and to our brains as they are exposed to the firehose blast of multichannel, polysensory information that characterizes twenty-first century life. Those are concepts and technologies quite different from Huey's. But when we ask how we can educate the next generation so they may live full lives in this environment, and nobody seems to have a definitive answer, our concerns are not so far removed from his generation's. And in many ways our capacity to pose and tackle such questions is indebted to that generation's work. Moreover, as we shall see, the science of reading that evolved from that time is in fact responsible for central aspects of the very experience that inspires our own anxious questioning. The story told in this book therefore does not end with the ascendancy of the science of reading in the 1930s, 1940s, and 1950s, nor even with its eclipse--temporary, as it turned out--in the 1960s and 1970s. It extends into the present. One point is to cast light on the ways in which we think about equivalent problems today. Although the science of reading that Huey and his fellows brought into being does not provide answers for us in any simple way, considering it historically does help us appreciate our own questions and their meanings in a better light. And a history of the science of reading need not be so rigorously self-denying as to shy away from profound questions about how and why we now think, wonder, and fear as we do. Excerpted from The Science of Reading: Information, Media, and Mind in Modern America by Adrian Johns All rights reserved by the original copyright owners. Excerpts are provided for display purposes only and may not be reproduced, reprinted or distributed without the written permission of the publisher.