The influencers A novel

Anna-Marie McLemore

Book - 2025

""Mother May I" Iverson has spent the past twenty years building a massively successful influencer empire with endearing videos featuring her five mixed-race daughters. But the girls are all grown up now, and the ramifications of having their entire childhoods commodified start to spill over into public view, especially in light of the pivotal question: Who killed May's newlywed husband and then torched her mansion to cover it up? April is a businesswoman feuding with her mother over IP; twins June and July are influencers themselves, threatening to overtake May's spotlight; January is a theater tech who steers clear of her mother and the limelight; and the youngest...well, March has somehow completely disappeared. ...As the days pass post-murder, everyone has an opinion-the sisters, May, a mysterious "friend of the family," and the collective voice of the online audience watching the family's every move-with suspicion flying every direction. A campy and escapist exploration of race, gender, sexuality, and class, The Influencers is an evisceration of influencer culture and how alienating traditional expectations can be, ripe for the current moment when the first generation of children made famous by their parents are, now, all grown up-and looking for retribution"--

Saved in:
1 copy ordered
Subjects
Genres
Thrillers (Fiction)
Novels
Romans
Published
New York, NY : The Dial Press 2025.
Language
English
Main Author
Anna-Marie McLemore (author)
Edition
First edition
Physical Description
pages cm
ISBN
9780593729175
Contents unavailable.
Review by Booklist Review

McLemore departs from their YA novels of magical realism in their adult contemporary debut. May Iverson's children have been influencers since childhood. May's channel, Mother May I, thrived on its audience of young mothers struggling to understand their own worth, while May paraded her children in front of the camera. She even used her own name to disguise her husband's last name of Iniesta, masking the girls' Mexican heritage. Now the Iverson sisters are adults confronting their own identities. When May's second husband dies, all the Iverson women are suspects: neurotic April, bold twins June and July, and quiet theater kid January. There's also March, the youngest, who has been gone for years. June and July are in the spotlight as they're still powerful influencers, but anyone could be the killer. There is no clear protagonist, but McLemore uses a clever, collective point of view: various social audiences narrate a significant part of the book. Each Iverson gets a chance to speak as well, providing a view of this complex story from all angles.

From Booklist, Copyright (c) American Library Association. Used with permission.
Review by Publisher's Weekly Review

In YA author McLemore's uneven adult debut (after Flawless Girls), a successful influencer becomes embroiled in scandal when her husband is murdered and her home set afire, most likely to conceal the evidence. The question of who murdered August Iverson drives much of the narrative, which is told from multiple perspectives, including those of momfluencer May, her fans, her five daughters, and a mysterious man known throughout most of the novel as Luke Sweatshirt. May, for her part, is focused on remaining connected to her audience ("The first rule of weathering a scandal was to carry on, business as usual," McLemore writes), and as she continues to post, the Iversons reveal themselves to be just as sinister as they are glamorous, especially after the disappearance of May's second daughter, March. McLemore thoroughly skewers influencer culture, revealing the resentments and tensions simmering beneath a picture-perfect veneer. Unfortunately, the characters are a bit too cartoonishly drawn, and despite a juicy premise, the pace is far too plodding. There's not enough here to hold the reader's interest. Agent: Michael Bourret, Dystel, Goderich,& Bourrett. (Apr.)

(c) Copyright PWxyz, LLC. All rights reserved
Review by Library Journal Review

McLemore, an award-winning YA author (Flawless Girls; Self-Made Boys), pens a stellar adult debut. May Iverson has been a social media influencer since her five children were babies; they all grew up on camera. Her dysfunctional family lives a life of extreme wealth and privilege, but that doesn't seem to be enough for May. Her children are of mixed race and have decidedly mixed feelings about having grown up in the public eye. All are now adults, the youngest has disappeared, and May has remarried. Told through various points of view, including those of the family members and their followers, the novel opens with May's husband found dead and a fire raging through her enormous house. McLemore writes a gimlet-eyed take on social media's infiltration of society, with a murder mystery as the novel's fulcrum. Everyone is a suspect, everyone has a theory, and May's life will never be the same. VERDICT A compelling read, rather like watching a train wreck. Recommend to fans of the Kardashians and novels like Kevin Wilson's The Family Fang.--Stacy Alesi

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Review by Kirkus Book Review

When a social media influencer's husband is murdered, the prime suspects are her five famous daughters. May Iverson made a name for herself as Mother May I, creating a social media empire built on relatable tips and her signature closing line, "You're already a good mom." But what really endeared her to viewers was her family--five daughters whose every moment she captured on camera. Each child was named after their birth month--January, March, April, June, and July--and each of them played a role in their aspirational family. Now that they're grown, however, it's clear that perhaps not all of them actually wanted to be on camera. While June and July followed in May's footsteps to become influencers, January and April are much more private, and March has disappeared entirely. When their stepfather, August, dies, and May's mansion is the target of an unsuccessful arson attempt, it looks like someone tried to cover up his murder--but who? May's children are the prime suspects, and it turns out everyone who's been watching them since birth has an opinion. In their adult debut, McLemore unravels the mystery through multiple points of view--the sisters, May, and even a Greek chorus of Mother May I viewers, introduced as "we the followers of Mother May I"--like a cross betweenThe Virgin Suicides andKeeping Up With the Kardashians. McLemore uncovers the dangerous facade of social media, highlighting how often the children of influencers are mistreated as their parents chase fame. The murder itself, however, doesn't feel high-stakes enough, possibly because August's character isn't given enough time on the page. As a result, the mystery sometimes feels tedious instead of thrilling, and the ideas McLemore explores, like class, race (the girls' father is Mexican), and the hazards of social media are more exciting than solving the puzzle of who killed August. A fascinating premise with a mystery that never feels truly engaging. Copyright (c) Kirkus Reviews, used with permission.

Copyright (c) Kirkus Reviews, used with permission.