What we value The neuroscience of choice and change

Emily Falk, 1981-

Book - 2025

In What We Value, neuroscientist Emily Falk explores how we can make more purposeful, fulfilling decisions by understanding the brain's "value calculation"--the subconscious process behind our daily choices. Drawing on her own research, Falk reveals how we can align our decisions with what we truly care about, change our behavior, and influence others. She shows that by understanding how our brains evaluate choices, we can embrace new habits, connect more meaningfully with others, and become better leaders. With stories from various public figures, Falk highlights how shifting our focus can help us make more intentional choices in both small and big decisions, offering a new way to take control of our lives.

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Subjects
Published
New York, NY : W. W. Norton & Company [2025]
Language
English
Main Author
Emily Falk, 1981- (author)
Edition
First edition
Physical Description
xxiii, 273 pages : illustrations ; 24 cm
Bibliography
Includes bibliographical references (pages 219-257) and index.
ISBN
9781324037095
  • Introduction
  • A Note on the Research
  • Part 1. Choice
  • 1. The Value Calculation
  • 2. Who Am I?
  • 3. Who Are We?
  • Part 2. Change
  • 4. To Change What You Think, Change What You Think About
  • 5. Become the Least Defensive Person You Know
  • 6. Connect the Dots
  • Part 3. Connection
  • 7. Getting in Sync
  • 8. Small Acts of Sharing
  • 9. I Am the Beginning
  • Epilogue
  • Acknowledgments
  • Notes
  • Index