The copywriter A novel

Daniel Poppick, 1985-

Book - 2026

A portrait of the poet as an office worker, plumbing the depths of the spiritual gulf between art and work.

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Subjects
Genres
Psychological fiction
Published
New York : Scribner 2026.
Language
English
Main Author
Daniel Poppick, 1985- (author)
Edition
First Scribner hardcover edition
Physical Description
viii, 210 pages ; 22 cm
ISBN
9781668090008
Contents unavailable.
Review by Publisher's Weekly Review

A 30-something poet navigates the vagaries of freelance copywriting work in Poppick's reflective and often funny debut novel (after the poetry collection Fear of Description), which unfolds as a series of journal entries. The narrator, D__, has devoted his life to poetry. His partner, Lucy, with whom he lives in New York City, is also a poet, as are his friends Ruth and Will. Though he's invested in these relationships, something ineffable is missing from D__'s life. A "permalancer" for a failing consumer product company, he keeps a fire wall between his "stupid" copywriting and his poetry. Sometimes he tosses gigs to Will, who, hilariously, doesn't make the same distinction and turns in product descriptions that read like absurd prose poems ("The era of normal umbrellas is over. That's why this umbrella isn't normal: it's kind of cool. This is a cool umbrella"). After D__ is laid off, he and Lucy break up, and he finds he can't write poetry anymore. He drives Ruth across the country to where she's entering a PhD program, makes notes about the poems he longs to write, and reads Proust to try and understand the nature of time. D__ is a frank and companionable narrator, who endears himself to the reader with his devotion to the "parallel dimension" contained in poetry. This portrait of a modern-day Bartleby is a blast. Agent: Jim Rutman, Sterling Lord Literistic. (Feb.)

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Review by Kirkus Book Review

A 30-something poet curates the absurdities of modern life in his journals as he works--and then again, doesn't--as a copywriter in New York City. It's the summer of 2017 and the kitsch farm where D__ makes ends meet as a copywriter is on the brink of mass layoffs. Trump is in office, kids are being kept in prison camps at the border, the U.S. is supporting Israeli airstrikes on Palestinians, and, to a reader in the current moment, comments about the world's tailspin into fascism have a bitterly ironic savor. Irony is an apt emotion for a novel that explores the particular disaffection of the millennial generation: There's a glut of writing that seeks to untangle--or, failing that, poke knowing fun at--the neuroses and foibles of those who came of age during the Great Recession, but Poppick, treading the same old paths of observation, is somehow never trite. He performs the same magic trick in navigating D__'s sometimes ambivalent relationship to Judaism, succinctly distilling the tensions experienced by many Jews as the horrors of both historical and contemporary antisemitism are weaponized to justify further human suffering. The novel is clear and funny, wryly cynical without indulging in nihilism. As D__ moves inexorably through time (and the relentless march of time is a prominent theme, bolstered by frequent references to the works of Proust and the physical progression of months and years in the chapter headings), he documents scraps of conversations, dreams, emails, vignettes he calls "parables," and, occasionally, poems. This mélange lends itself to an agile prose style, one that runs the gamut from insouciance to elegance. For all of this, the narrative is not abstract. The dissolution of D__'s seven-year relationship, his close-knit group of poet friends, his search for employment, and his appetite for meaning comprise a linear, moving, and accessible story. Comic and profound, an intricate collage of a novel that plants itself in exhausted earth and, somehow, flourishes. Copyright (c) Kirkus Reviews, used with permission.

Copyright (c) Kirkus Reviews, used with permission.